Strawberry Festival is this Saturday, June 22!

Don’t be shy, get your photo taken in the giant strawberry and tag it #morninggloryfarmmv!

Strawberry season is at its peak, and the Morning Glory Farm Strawberry Festival is our annual celebration of the crop that gives so much joy. Food, family and fun are the other themes of the day, which this year is June 22 from 11 a.m. to 3 p.m. Our festivals are always rain or shine, and this year the forecast looks good for a sunny Saturday.

Admission is free and everyone’s welcome for games, hayrides, face painting, tie dye, live music and raffles. We’ll also have a grill menu, strawberry shortcake, strawberry lemonade and other seasonal treats.

The Strawberry Princess will be on hand and we’re also welcoming the MV Photo Bus, a photo booth inside a 1976 Volkswagen bus named Daisy. And Daisy has a trunk full of props and costumes you can use to get unforgettable festival photos that print out in full color:

If you haven’t had enough strawberry fun by 3 p.m., head up the road to the First Congregational Church of West Tisbury—their festival lasts till 4 p.m.

We’ll see you Saturday! Please note that we will not be at the West Tisbury Farmers Market on June 22. We’ll need all hands at the farm to make this the best Strawberry Festival yet.

Cheese Platters, at Last!

A $75 cheese platter prepared by Morning Glory Farm cheesemonger Ross Sabee.

Customers have often asked if we could create cheese platters for them. This year, the answer is yes! Cheesemonger Ross Sabee now creates sumptuous platters for 18-25 guests including four cheeses and one meat, or five cheeses if meat is not desired.

The platters are $75, $100 and $125, depending on the price level of the cheeses used. They also come with crackers and other garnishes.

Two $75 cheese platters.

Learn more about and place an online order here »»
Please allow at least 24 hours for us to prepare your cheese platters.

How Did Strawberries Get Their Name?

strawberry basketWhy do we call strawberries “strawberries”? Many researchers have worked on where the name came from, with no definitive answer. Top contenders are:

  • The fruits were packed in straw to prevent bruising.
  • The plants are covered with straw all winter.
  • The  fruits rest, free of soil and dirt, on the straw at harvest time.
  • Street vendors used to string the fruits onto a stem of straw to sell at market.
  • (from the U.S. Department of Agriculture) Because of the way the fruits ‘strew’ themselves around the mother plant.

There you have it: They could have been called “strewberries” all along.

Adapted from a 2010 blog post by Simon J. Athearn. More strawberry news and recipes from the farm:


What’s in Season on Martha’s Vineyard: June

These are approximate harvest dates for our seasonal farm produce. Please keep in mind that many yields tend to start small and increase over a period of days to weeks, depending on the weather. Read More

Happy Birthday, Debbie!

Farmer Debbie Athearn with wooden baskets
Photo by Alison Shaw

Today is Debbie Athearn’s birthday, and all of us at the farm would like to join her family and friends all over Martha’s Vineyard in wishing her a wonderful day with many happy returns!

It is safe to say that without Debbie, there would be no Morning Glory Farm. She and Jim started the farm and stand in 1975 as a young married couple with no employees at all. Nearly 45 years of hard work later, the Athearn family employs well over 100 people.

Debbie is here just about every day, leading by example with her unflappable good humor as she oversees the produce at the farmstand. Along with Morning Glory Farm-grown vegetables and fruits, Debbie orders from family-owned farms on the mainland who supply us with dairy, apples, cranberries and other fresh crops to rival our own.

Debbie and Jim raised their three kids on farm food and Deb’s Meatloaf remains one of our customers’ favorite carry-out entrées. You can find more of Deb’s recipes in our cookbooks.

Happy birthday, Debbie! We’re lucky you were born.

Strawberry Forecast 2019

Photo by Alison Shaw

We’ve just left the watchful phase of strawberry production, when we were concerned about late spring frosts killing the blossoms, and thereby the fruit. If frost had threatened, we would have gone out at midnight to start the pumps and irrigate them. The ice that forms on the blossoms actually heats them! Fortunately, we haven’t had to do that this spring. 

Last week, we planted new strawberry plants that will be harvested for their first crop in June 2020. This June, we’ll be harvesting berries from a fall planting as well as the plants that went into the ground a year ago. We expect to begin picking between June 8-10.

When the big day comes, some time next weekend, the crop will be small at first—a few pints at a time, selling out quickly. But as the season progresses, this early trickle of berries will become a steady flow.

Why do we call them “strawberries”? Read all about it »»

Our strawberries will be available on a first-come-first-served basis—so as the harvest ramps up, your best chance to find them in stock will be to come by the farmstand in the morning or early afternoon.

Strawberry picking time coincides with the first big push of weeds in the fields, so our big challenge is to keep up with the weeding without falling behind in the picking. As Jim says, the farmer’s saying “pull 10 weeds an hour” should not be taken literally—it should translate into “every time you have an opportunity, grab a weed. Weed while you pick, weed all day long.”

Strawberries vs. weeds: our two-year strategy »»

Don’t forget to join us for the Morning Glory Farm Strawberry Festival, June 22 from 11 a.m. to 3 p.m. Admission and most activities are free and all ages are welcome, rain or shine.

We hope to see you then! 

Tomato Plants for Your Home Garden: Heirlooms & Hybrids

It’s time to plant tomatoes in the garden! We have more than two dozen kinds of tomato plants, grown from seed in our greenhouses, that will be ready to go into the ground June 3.

Berkeley Pink Tie-Dye tomato from Johnny’s Selected Seeds.
Read More

Poppies in Bud and Bloom

This year, we moved our flower farm to West Tisbury and added greenhouses. Come by the farmstand to see what’s in bloom, and follow us on Instagram for more glorious flower photos like these.

Our Daily Bread: The Baking Schedule

Fresh-baked bread made with organic grains at Morning Glory Farm.

Fresh-baked bread made with organic grains at Morning Glory Farm.

Our bakery turns out more than a dozen different kinds of yeast-raised and sourdough bread every week. We use only the best ingredients, including real dairy and New England-milled flours. Wherever possible, we choose organic. Read more about our breads »»
Read More